Multimedia - Study
Multimedia Studies is an interdisciplinary field of academic discourse focused on the understanding of technologies and cultural dimensions of linking traditional media sources with ones based on new media to support social systems.
History
Multimedia Studies as a discipline came out of the need for media studies to be made relevant to the new world of CD-ROMs and hypertext in the 1990s. Revolutionary books like Jakob Nielsen's 'Hypertext and Hypermedia' book lay the foundations for understanding multimedia alongside traditional cognitive science and interface design issues. Software like Authorware Attain, now owned by Adobe, made the design of multimedia systems accessible to those unskilled in programming and became major applications by the end of the 1990s.
Recent Challenges
The Internet age that has been growing since the launch of Windows 98 has brought new challenges for the discipline including developing new models and rules for the World Wide Web. Areas such as usability have had to develop specific guidelines for Website design and traditional concepts like genre, narrative theory, and stereotypes have had to be updated to take account of Cyber-culture. Cultural aspects of Multimedia Studies have been conceptualized by authors such as Lev Manovich, Arturo Escobar and Fred Forest.
The increase in Internet trolling and so-called Internet addiction has thrown up new problems. Concepts like emotional design and effective computing are driving Multimedia Studies research to consider ways of becoming more seductive and able to take account of the different needs of users.
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Multimedia Studies as a discipline came out of the need for media studies to be made relevant to the new world of CD-ROMs and hypertext in the 1990s. Revolutionary books like Jakob Nielsen's 'Hypertext and Hypermedia' book lay the foundations for understanding multimedia alongside traditional cognitive science and interface design issues. Software like Authorware Attain, now owned by Adobe, made the design of multimedia systems accessible to those unskilled in programming and became major applications by the end of the 1990s.
The Internet age that has been growing since the launch of Windows 98 has brought new challenges for the discipline including developing new models and rules for the World Wide Web. Areas such as usability have had to develop specific guidelines for Website design and traditional concepts like genre, narrative theory, and stereotypes have had to be updated to take account of Cyber-culture. Cultural aspects of Multimedia Studies have been conceptualized by authors such as Lev Manovich, Arturo Escobar and Fred Forest.
The increase in Internet trolling and so-called Internet addiction has thrown up new problems. Concepts like emotional design and effective computing are driving Multimedia Studies research to consider ways of becoming more seductive and able to take account of the different needs of users.
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